Tuesday, October 15, 2019

Final Draft: Product Summary and Analysis


According to CarTrack Fleet Management (n.d), a fleet management solution that manages different type of land vehicles in a company to organise, track and report data collected by GPS in the shortest time to improve fleet productivity. The main function of CarTrack is to optimize vehicle operations with real-time vehicle tracking capabilities to provide accurate location of a vehicle’s current position and the traffic situations. It also consists of an online system to review a driver’s productivity to help reduce manpower needed for future operations to better manage the fleet. CarTrack promotes safety within its fleet, that manages driving behaviour and receives active driving feedback with 24/7 support services subjected to any emergency occurrence.

With the increasing amount of carbon footprints, CarTrack provides real-time fuel consumption information that will be taken into consideration for evaluation to lower carbon dioxide emission. CarTrack remains as one of the leading dedicated telematics solutions that manage and communicate with the fleet from its website or any mobile device that generate reports and assets overview for drivers to analyse their own performance for the organisation to compare and dramatically improve efficiency and lower operational cost.

With the increase in fleet management solutions, CarTrack remains as one of the most reputable and user-friendly solutions that promote safety and has more in-depth features and functionality compared to its competitor, TomTom telematics.

One function of CarTrack includes real-time vehicle tracking ability that allows the organisation to proactively locate and dispatch their vehicles accordingly. In comparison, CarTrack’s competitor, TomTom have a resembling function of gaining visibility of vehicles and managing the operations intelligently. However, CarTrack has an additional customisable add the function of installing an emergency button that will notify the helpdesk and control room to be activated in case of any mishap to respond quickly to customer emergencies. With this feature, you can immediately spot anything unusual and identify the driving patterns within the business.

Another unique function of CarTrack is the built-in navigation system that automatically detects road situation and closure with increase accuracy that warns drivers when approaching a jam location. CarTrack also added automatic road works detection on highways to better predict approaching delays with a goal of improving route calculation and estimation. In contrary, TomTom’s solution does not have such a function and only rely on its navigation system to provide drivers with the best route to their destination however not including real-time traffic analysis such as traffic jams and road blockage.

Another feature of CarTrack consist of in-depth training sessions held at various location to guide user on how to operate the software, generate reports and manage the fleet to provide enhanced customer service. However, TomTom does not have such a function to increase customers’ satisfaction and retention. On top of that, CarTrack provides free installation service, lifetime hardware warranty and offers a free software update and upgrade for improvement thus shaping CarTrack to be a more affordable solution for fleet management.

While there are many similarities with other solutions, CarTrack comprehensive range of add-ons helps to enhance productivity with multi-platform database software and emergency button thus increasing customer service and satisfaction. Till today, CarTrack remains as one of the leading providers of fleet management which aims to be the most affordable and user-friendly solution globally.


References:

CarTrack Fleet Management (n.d.) Retrieved from

CarTrack Fleet Management Solution (September 06, 2017) Retrieved from https://www.cartrack.sg/advantages-having-cartrack-fleet-management-solution

TomTom Telematics (n.d.) Fleet Management Reporting. Retrieved from

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